CHICAGO--(BUSINESS WIRE)--
Hyatt
Hotels Corporation (NYSE: H) today announced significant growth of
the Hyatt Centric lifestyle brand, with expectations to nearly double
its portfolio before the end of 2019. Following the recent domestic
growth spurt of the brand with the opening of Hyatt
Centric Waikiki Beach and the transitions of Hyatt
Centric Arlington and Hyatt
Centric Chicago Magnificent Mile, at least 12 more hotels are
expected to join the brand portfolio by the end of 2019. The brand will
also continue to expand its international growth with locations expected
in France, Japan, Qatar, Senegal, Australia, China and Turkey, among
others, in the coming years.
“Since its launch in 2015, the Hyatt Centric brand has proven to be one
of our fastest-growing lifestyle brands,” said Steve Haggerty, global
head of capital strategy and franchising for Hyatt. “Our aggressive
expansion plans for the brand were born out of a need to increase our
brand presence where our guests travel most, and the hotels in the Hyatt
Centric brand pipeline will allow us to meet that need and further
connect with millennial-minded guests in the upper-upscale lifestyle
segment.”
The Hyatt Centric brand currently has 14 properties and will welcome
additional hotels to the portfolio in both international and domestic
destinations. Each hotel was chosen based on its sought-after location,
and each hotel will offer the brand’s signature amenities and
experiences such as salon-grade blowdryers and environmentally conscious
bath products. The following hotels are expected to be added to the
Hyatt Centric brand as follows:
-
Hyatt Centric La Rosière; Montvalezan, France – 2017
-
Hyatt Centric Istanbul; Istanbul, Turkey (currently open and operating
as Hotel Levent) – expected to rebrand in 2017
-
Hyatt Centric Ginza, Tokyo; Tokyo, Japan – 2018
-
Hyatt Centric Doha; Doha, Qatar –2018
-
Hyatt Centric Mountain View; California, United States – 2018
-
Hyatt Centric Boston; Boston, United States – 2018
-
Hyatt Centric Hobart; Hobart, Australia – 2019
-
Hyatt Centric Barbados, Carlisle Bay; Bridgetown, Barbados – 2019
-
Hyatt Centric New York 39th Street; New York, United States
– 2019
-
Hyatt Centric Fort Lauderdale; Fort Lauderdale, United States – 2019
-
Hyatt Centric Boao Gold Coast; Qionghai, China
-
Hyatt Centric Sanya Yazhou Bay; Sanya, China
“We know our Hyatt Centric guests are eager to explore the world’s best
destinations and be in the middle of the action,” said Sandra Cordova
Micek, senior vice president, global brands for Hyatt. “Each of these
new hotels will deliver on that desire, serving as launch pads for
exploration in cities around the world.”
For more information about the Hyatt Centric brand, please visit http://www.hyattcentric.com/.
The term “Hyatt” is used in this release for convenience to refer to
Hyatt Hotels Corporation and/or one or more of its affiliates.
THE HYATT CENTRIC EXPERIENCE
Hyatt Centric is a brand of full service lifestyle hotels located in
prime destinations. Created for millennial-minded travelers who want to
be in the middle of the action, Hyatt Centric hotels are thoughtfully
designed to enable exploration and discovery. The lobby lounge is a
launch pad providing guests with information about the most sought after
food, nightlife and activities the destination has to offer. The bar and
restaurant are local hot spots where great conversations, locally
inspired food and signature cocktails can be enjoyed. Streamlined modern
rooms focus on delivering everything guests want and nothing they don’t,
including environmentally conscious bath products, Bluetooth-enabled
electronics and salon-grade blowdryers. A team of colleagues is always
available to recommend local hidden gems to launch guests’ discovery of
the destination.
ABOUT HYATT HOTELS CORPORATION
Hyatt Hotels Corporation, headquartered in Chicago, is a leading global
hospitality company with a portfolio of 12 premier brands and 679
properties in 54 countries, as of September 30, 2016. The Company's
purpose to care for people so they can be their best informs its
business decisions and growth strategy and is intended to create value
for shareholders, build relationships with guests and attract the best
colleagues in the industry. The Company's subsidiaries develop, own,
operate, manage, franchise, license or provide services to hotels,
resorts, branded residences and vacation ownership properties, including
under the Park Hyatt®, Grand Hyatt®, Hyatt Regency®, Hyatt®,
Andaz®, Hyatt Centric®, The Unbound Collection by Hyatt ™, Hyatt Place®,
Hyatt House®, Hyatt Ziva ™, Hyatt Zilara ™ and Hyatt
Residence Club® brand names and have locations on six
continents. For more information, please visit www.hyatt.com.
FORWARD-LOOKING STATEMENTS
Forward-Looking Statements in this press release, which are not
historical facts, are forward-looking statements within the meaning of
the Private Securities Litigation Reform Act of 1995. Our actual
results, performance or achievements may differ materially from those
expressed or implied by these forward-looking statements. In some cases,
you can identify forward-looking statements by the use of words such as
“may,” “could,” “expect,” “intend,” “plan,” “seek,” “anticipate,”
“believe,” “estimate,” “predict,” “potential,” “continue,” “likely,”
“will,” “would” and variations of these terms and similar expressions,
or the negative of these terms or similar expressions. Such
forward-looking statements are necessarily based upon estimates and
assumptions that, while considered reasonable by us and our management,
are inherently uncertain. Factors that may cause our actual results,
performance or achievements to differ materially from current
expectations include, among others, the rate and pace of economic
recovery following economic downturns; levels of spending in business
and leisure segments as well as consumer confidence; declines in
occupancy and average daily rate; the financial condition of, and our
relationships with, third-party property owners, franchisees and
hospitality venture partners; the possible inability of third-party
owners, franchisees or development partners to access the capital
necessary to fund current operations or implement our plans for growth;
risks associated with potential acquisitions and dispositions and the
introduction of new brand concepts; changes in the competitive
environment in our industry, including as a result of industry
consolidation, and the markets where we operate; general volatility of
the capital markets and our ability to access such markets; and other
risks discussed in the Company's filings with the U.S. Securities and
Exchange Commission, including our Annual Report on Form 10-K, which
filings are available from the U.S. Securities and Exchange Commission.
These factors are not necessarily all of the important factors that
could cause our actual results, performance or achievements to differ
materially from those expressed in or implied by any of our
forward-looking statements. We caution you not to place undue
reliance on any forward-looking statements, which are made only as of
the date of this press release. We undertake no obligation to update
publicly any of these forward-looking statements to reflect actual
results, new information or future events, changes in assumptions or
changes in other factors affecting forward-looking statements, except to
the extent required by applicable law. If we update one or more
forward-looking statements, no inference should be drawn that we will
make additional updates with respect to those or other forward-looking
statements.

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Source: Hyatt Hotels Corporation