CHICAGO--(BUSINESS WIRE)--
Hyatt
Hotels Corporation (NYSE:H) today announced that a Hyatt affiliate
has entered into a management agreement with Exacorp One, S.L. for a
159-room Hyatt
Centric hotel in Madrid that is expected to open by Q4 2017. The
Hyatt Centric Gran Vía Madrid marks the first Hyatt Centric hotel in
Spain.
“Madrid’s cosmopolitan vibe makes it an ideal location for a Hyatt
Centric hotel by placing guests in the heart of the action. We are
excited about this momentum as the Hyatt Centric brand continues to
expand our brand presence in Europe,” said Peter Norman, Senior Vice
President, Acquisition and Development Europe, Africa, Middle East and
South West Asia for Hyatt.
Hyatt Centric Gran Vía Madrid will boast an unbeatable location right in
the center of the city on Gran Vía street, providing the best launch pad
for guests looking to explore everything Madrid has to offer. The hotel
will offer an authentic and unique experience, located in a historic
landmark building originally built in the 1920s that will incorporate
strong, local influences with a boutique vibe. Boutique shops, popular
bars and trendy restaurants will be found right at the hotel’s doorstep
and will give guests prime access to all of Madrid’s most vibrant and
culturally significant sites.
The hotel’s restaurant and bar “Hielo y Carbon” will offer handcrafted
signature cocktails and locally inspired dishes in a sophisticated
atmosphere and will feature a sophisticated, yet authentic mix of crudos
and grill dishes. Slated for a 2018 opening, the hotel will feature one
of the most spectacular rooftop terraces in Madrid where guests will be
able to experience unparalleled views of the ornate Gran Vía that will
spark traveler curiosity and create an appetite for exploring.
The new addition further demonstrates the strong potential for growth of
the brand and follows the recent announcement of Hyatt Centric La
Rosiere, France. Launched in 2015, the Hyatt Centric brand includes
hotels in Chicago, Houston, New York City, New Orleans, Waikiki, Hawaii,
Arlington, Virginia, Park City, Utah, Miami, Key West, Long Beach, Santa
Barbara, San Francisco and Montevideo, Uruguay and even more in the
pipeline with announced properties planned for Barbados, the French Alps
and Ginza Tokyo.
“We are looking forward to working with Hyatt to introduce the Hyatt
Centric brand to Spain,” said Jorge Diaz Estrada, Director for Exacorp.
“Hyatt Centric Gran Vía Madrid will offer an unbeatable experience for
anybody seeking to live and experience the authentic modern Madrid. The
hotel’s central location combined with its unique design will speak to
leisure and business travelers alike.”
For more information, please visit centric.hyatt.com.
The term “Hyatt” is used in this release for convenience to refer to
Hyatt Hotels Corporation and/or one or more of its affiliates.
The Hyatt Centric Experience
Hyatt Centric is a brand of full-service lifestyle hotels located in
prime destinations. Created for millennial-minded travelers who want to
be in the middle of the action, Hyatt Centric hotels are thoughtfully
designed to enable exploration and discovery. The lobby lounge is a
launch pad providing guests with information about the most sought after
food, nightlife and activities the destination has to offer. The bar and
restaurant are local hot spots where great conversations, locally
inspired food and signature cocktails can be enjoyed. Streamlined modern
rooms focus on delivering everything guests want and nothing they don’t,
including Beekind’s environmentally conscious bath products,
Bluetooth-enabled electronics and salon-grade blowdryers. A team of
colleagues is always available to recommend local hidden gems to launch
guests’ discovery of the destination. For more information please visit hyattcentric.com.
Follow @HyattCentric on Facebook
and Instagram,
and tag photos with #HyattCentricExplorer.
About Hyatt Hotels Corporation
Hyatt Hotels Corporation, headquartered in Chicago, is a leading global
hospitality company with a portfolio of 13 premier brands. As of
December 31, 2016, the Company's portfolio included 698 properties in 56
countries. The Company's purpose to care for people so they can be their
best informs its business decisions and growth strategy and is intended
to create value for shareholders, build relationships with guests and
attract the best colleagues in the industry. The Company's subsidiaries
develop, own, operate, manage, franchise, license or provide services to
hotels, resorts, branded residences and vacation ownership properties,
including under the Park Hyatt®, Miraval®, Grand Hyatt®, Hyatt
Regency®, Hyatt®, Andaz®, Hyatt Centric®, The Unbound Collection by
Hyatt™, Hyatt Place®, Hyatt House®, Hyatt Ziva™, Hyatt Zilara™
and Hyatt Residence Club® brand names and have locations
on six continents. For more information, please visit hyatt.com.
About Exacorp
Exacorp is a Real Estate Company focused on owning prime lodging
properties in Madrid and partnering with international management
companies to brand its portfolio of assets.
The Hyatt Centric Experience
Hyatt Centric is a brand of full-service lifestyle hotels located in
prime destinations. Created for millennial-minded travelers who want to
be in the middle of the action, Hyatt Centric hotels are thoughtfully
designed to enable exploration and discovery. The lobby lounge is a
launch pad providing guests with information about the most sought after
food, nightlife and activities the destination has to offer. The bar and
restaurant are local hot spots where great conversations, locally
inspired food and signature cocktails can be enjoyed. Streamlined modern
rooms focus on delivering everything guests want and nothing they don’t,
including Beekind’s environmentally conscious bath products,
Bluetooth-enabled electronics and salon-grade blowdryers. A team of
colleagues is always available to recommend local hidden gems to launch
guests’ discovery of the destination. For more information please visit hyattcentric.com.
Follow @HyattCentric on Facebook
and Instagram,
and tag photos with #HyattCentricExplorer.
FORWARD-LOOKING STATEMENTS
Forward-Looking Statements in this press release, which are not
historical facts, are forward-looking statements within the meaning of
the Private Securities Litigation Reform Act of 1995. Our actual
results, performance or achievements may differ materially from those
expressed or implied by these forward-looking statements. In some cases,
you can identify forward-looking statements by the use of words such as
“may,” “could,” “expect,” “intend,” “plan,” “seek,” “anticipate,”
“believe,” “estimate,” “predict,” “potential,” “continue,” “likely,”
“will,” “would” and variations of these terms and similar expressions,
or the negative of these terms or similar expressions. Such
forward-looking statements are necessarily based upon estimates and
assumptions that, while considered reasonable by us and our management,
are inherently uncertain. Factors that may cause our actual results,
performance or achievements to differ materially from current
expectations include, among others, the rate and pace of economic
recovery following economic downturns; levels of spending in business
and leisure segments as well as consumer confidence; declines in
occupancy and average daily rate; the financial condition of, and our
relationships with, third-party property owners, franchisees and
hospitality venture partners; the possible inability of third-party
owners, franchisees or development partners to access the capital
necessary to fund current operations or implement our plans for
growth; risks associated with potential acquisitions and dispositions
and the introduction of new brand concepts; changes in the competitive
environment in our industry, including as a result of industry
consolidation, and the markets where we operate; general volatility of
the capital markets and our ability to access such markets; and other
risks discussed in the Company's filings with the U.S. Securities and
Exchange Commission, including our Annual Report on Form 10-K, which
filings are available from the U.S. Securities and Exchange
Commission. These factors are not necessarily all of the important
factors that could cause our actual results, performance or achievements
to differ materially from those expressed in or implied by any of our
forward-looking statements. We caution you not to place undue
reliance on any forward-looking statements, which are made only as of
the date of this press release. We undertake no obligation to update
publicly any of these forward-looking statements to reflect actual
results, new information or future events, changes in assumptions or
changes in other factors affecting forward-looking statements, except to
the extent required by applicable law. If we update one or more
forward-looking statements, no inference should be drawn that we will
make additional updates with respect to those or other forward-looking
statements.

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Source: Hyatt Hotels Corporation